Treat Timelineġ928: Rice Krispies cereal is introduced to the public by Kellogg 1939: Kellogg employee Mildred Day and co-worker Malitta Jensen created the Treats, likely inspired by a recipe that used puffed wheat and molasses 1940: Kellogg trademarked the name “Rice Krispies Treats” 1941: the recipe for the Treats first appeared on a cereal box 1940s: Treats became a popular snack to make and mail to service men abroad 1995: Kellogg introduced the first commercially-prepared Rice Krispies squares 2001: The biggest Rice Krispie Treat to date was created at Iowa State University to commemorate alumnus Mildred Day, weighing 2,480 pounds. The confection were auctioned to benefit La Cañada Flintridge Community Center in California. Treat, using 5,000 pounds of Rice Krispies donated by Kellogg's along with Hundreds of volunteers worked for more than 48 hours to make a 10,460-pound The record was surpassed in March 2010 when a team of The Treat was featured in the university’s spring parade, then eventually cut After it was loaded onto a flatbed truck and weighed in at 2,480 pounds, Volunteers made theĬonfection at the university’s Friley Hall kitchen, and poured the mixture intoĪ waterproof Plexiglass form that measured 12 feet long, 6 feet wide, and 2įeet deep. The project took 8 hours to make, created from 818 pounds of Rice Krispies,ġ,466 pounds of marshmallows, and 217 pounds of butter. Honored Day’s memory by creating the then-world’s largest Rice Krispies Treat. The original recipe first appeared on the cereal box in 1941 … andĬontinues to do so to this day. Meanwhileīars and the girls sold them door to door. Working daily from 6:30 AM to 10 PM, she made batch after batch of the treats. Day took a train to KansasĬity where she set up a temporary kitchen. Kellogg’sĭecided to test what it initially called “marshmallow squares” developed by Soon after, Kellogg’s was contacted by a Kansas City-areaĬamp Fire Girls organization, who pleaded for ideas for a fundraiser. Marshmallows are less sticky than molasses, Day is reputed to have said about the substitution. Many believe the recipe was inspired by Puffed Wheat Squares, a recipe in Lucy Mary Maltby’s 1938 cookbook, It’s Fun to Cook, with ingredients that included butter, sugar, molasses, puffed wheat cereal, and vinegar. According to Day’s daughter Sandra Rippie, Mildred and co-worker Malitta Jensen created Rice Krispie Treats.
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